Businesses pay creators every day and mostly can't tell you what came back — views, likes, a screenshot of a story. Meanwhile creators who genuinely drive sales have no way to prove it, so they get paid like everyone else.
That gap is where the money goes missing, on both sides.
Yonto connects a creator's post to the sales it actually produced. A tracked link, a discount code, and a direct connection to your store — so when someone buys, you know who sent them. You see revenue driven, cost per customer, and return on what you paid.
Including when the answer is bad. A campaign that lost money shows up in red. We'd rather tell you that in week one than let you spend another £500 finding out.
Attribution is never perfect. Someone sees a post on a friend's phone and searches for you later — no tool on earth catches that. So we count only what we can prove and say so plainly. An honest floor you can build on beats a flattering number you can't trust.
We read order totals and discount codes. We never see your customers' personal details, and we only track visitors a creator actually sent you.
Today we measure. As merchants run more campaigns, the same data starts answering the harder question — not just what a creator returned, but which creator to hire next and what to pay them. That's built on real results, not predictions we can't back yet.
Yonto is made by Yonto Sales.